Your job isn’t to be creative; you’re busy running your business!
What is brand design? It can be as literal as creating a logo that you can put on a website, t-shirts, business cards, show banners, Facebook etc. as a visual representation of your business. You want eye-catching, clear, and something that can be uniquely “you”.
Brand design can also be about defining what is most important to you in your business and building an identity that highlights that. It’s a bit of creative thinking, a bit of professional coaching, and a great exercise to do every couple of years.
I’d love to work with you to
- help you find your brand voice
- refresh an existing logo
- develop a new logo
- coordinate all your merchandising from t-shirts to banners to business cards
Not all logo designs fit on every variation of digital touchpoints. It’s okay to have different layouts to fit different needs, i.e. Facebook banner, business card, show ribbons, website, Instagram account. Consistency in colors and typeset will maintain look and feel across these environments.